The transportation industry and logistics are vital to the global economy, getting people where they need to be in a timely manner all across the world. Transportation methods change a lot over time, and technology is an important factor in terms of getting people to their destinations more safely and comfortably than ever before. The transportation industry is implementing digital signage software into buses, trains, and airplanes to help people navigate to wherever they need to go seamlessly, and to make the journey more comfortable and entertaining.
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Digital Wayfinding in the Transportation Industry
Realtime Travel Information
Interactive Travel Experiences
Digital signage software allows travelers to have more interactive experiences on the go. They can navigate through touchscreen digital signage, or access content from their cell phones. Digital signage software integrates with content feeds from providers like Screenfeed and Datacall. These content feeds allow travelers to view news, sports, entertainment, weather, and more on digital displays, or on their mobile devices.
Building Excitement on the Journey
Traveler Safety
Unfortunately, the transportation industry is a target for bad actors. Employees need to remain vigilant, and they need to be equipped with the right tools in case of emergency. The transportation industry uses digital signage to display emergency alerts, deploying critical information to thousands of screens simultaneously with the push of a button. Updates are easy to make, and travelers get clear instructions on what to do to stay safe in the event of a lockdown situation or a natural disaster. Updates to routes and closures due to inclement weather are displayed using emergency messaging integrations as well.
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Modernizing Travel
Digital signage clearly displays information for travelers, and updates are seamless and instant. The transportation industry uses QR codes in conjunction with digital signage to allow travelers to take information with them as they go. Digital displays make bus stops, subway stations, and airports look and feel more modern.
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